Data Collection Methodology

Primary Research

We source data from:

• Public records, industry directories, and MSP association memberships.
• Technology job boards, MSP community forums, and verified case studies.
• MSP websites, client testimonials, and event participation lists.

This ensures our foundation is authentic, public, and reliable.

Sorting & Segmentation

Raw data is just the start. We enrich and segment every record into:

• Firmographic Data – Company size, industry, revenue, region.
• Technographic Data – Tools, platforms, and solutions used.
• Decision-Maker Data – Names, roles, verified contacts.

Data Standardization

Using AI + manual checks, we normalize fields for consistency:

• Job titles standardized across companies.
• Duplicate entries removed.
• Structured formatting for easy CRM integration.

Multi-Step Validation

Accuracy is our promise. Each record is verified through:

• Automated email & phone validation.
• LinkedIn & online presence cross-checking.
• Human review to eliminate errors.

Data Loading & Categorization

Every data point is assigned to a relevant category for easy targeting:

• Corporate MSPs
• Regional MSPs
• Specialized MSPs (security, cloud, compliance, etc.)

Compliance & Security

We follow GDPR, CCPA, and international data protection standards.

• No sensitive or illegal data is collected.
• Only business-relevant, publicly available, or opt-in data is delivered.

Periodic Data Refresh

• Our datasets are refreshed every 45–90 days.
• Stale or invalid contacts are removed.
• Clients receive the most up-to-date information before delivery.

Continuous Data Enhancement

Our database is always growing. We:

• Add new MSPs entering the market.
• Update technology adoption trends.
• Enrich existing data with new firmographic and technographic insights.