Our value added reseller services go beyond simple data lists. We provide segmented, actionable datasets that empower your sales and marketing teams to target key accounts, shorten sales cycles, and close deals faster.
Reach Verified Value Added Resellers Worldwide
Global Database for Smarter Outreach & Partnerships
Value Added Reseller (VAR) Database to Power Your Global Partnerships
DiscoverMSPs provides a verified, compliance-ready Value Added Reseller (VAR) database designed to help technology vendors, distributors, and marketers connect with the right partners faster. Our platform bridges the gap between brands and value added resellers who offer integration, customization, and IT support services helping you expand globally with confidence.
Our VAR Database Covers
Company Profiles
Decision Makers
Contact
Technology
Geographic
Partnership
Value-Added Reseller (VAR) Database
Access Verified VAR & Outsourcing Providers Worldwide
What Is a Value Added Reseller (VAR)?
A value added reseller is more than just a product distributor. They enhance existing products or solutions by adding customized features, software integration, training, or support. In simple terms, the value added reseller meaning revolves around providing complete solutions not just selling products.
For technology vendors, partnering with VARs means faster product adoption, better customer experience, and long-term business growth.
Our VAR Database Covers:
Why Choose DiscoverMSPs’ Value Added Reseller Database
Highly segmented staffing database
95%+ accuracy, regularly updated
Global coverage, industry-specific targeting
GDPR & CCPA compliant
How Our VAR Database Helps You Close More Deals
Finding the right reseller partner is not just about having data it’s about having the right data at the right time. DiscoverMSPs ensures you connect with VARs who already work with technologies similar to yours, increasing your chances of partnership success. Our intelligent filters allow you to shortlist partners based on:
- Technology stack compatibility
- Regional experience
- Existing vendor certifications
- Market reach & customer base
- Integration & deployment capabilities
This means your team can find high-value partners in minutes instead of spending weeks researching and verifying contacts.
What You Can Achieve With Our VAR Database
With access to verified VAR contacts, companies can:
- Expand into new geographic markets quickly
- Build reseller, distributor & channel partner ecosystems
- Improve product adoption through expert local implementation partners
- Accelerate revenue with ready-to-engage decision-makers
- Reduce wasted effort on outdated or unverified partner lists
Whether you’re launching a new SaaS product or scaling enterprise distribution, our VAR database ensures your outreach is always accurate, relevant, and conversion-focused.
Who Can Benefit From Our VAR Database
Technology Vendors
Identify and connect with value added resellers that align with your solution stack and target markets.
Distributors
Strengthen your network with certified VARs who offer value added services in multiple regions.
Marketing Teams
Run targeted outreach campaigns directly to IT decision-makers, partners, and resellers.
How We Verify VAR Contacts
Every record in our database passes through a strict validation framework:
- Multi-step email verification
- Role-based + direct dial confirmation
- Manual cross-checking with LinkedIn & company websites
- Technology alignment verification
- Quarterly data refresh cycle
This ensures 95%+ accuracy, making it one of the most reliable VAR datasets in the industry.
Ready to Build Partnerships That Drive Growth?
Download a free sample of our Value Added Reseller Database or get a customized quote today. DiscoverMSPs helps you connect with partners that deliver measurable business value fast, reliable, and scalable.
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Build lasting partnerships with the right Value-added Resellers
Frequently Asked Questions
What is a value added reseller (VAR)?
A value added reseller (VAR) is a company that enhances third-party products by adding services such as customization, installation, integration, or technical support before reselling them to customers.
What is the value added reseller definition in IT?
In IT, a value added reseller integrates hardware, software, or cloud solutions with consulting, implementation, and support services to deliver complete business solutions.
What are examples of value added services?
Value added services include:
• System integration
• Software customization
• Managed IT support
• Cloud migration
• Security configuration
What is the difference between a reseller and a value added reseller?
A reseller simply sells products, while a value added reseller adds technical expertise, customization, and post-sale support to enhance the product’s functionality.
How do value added resellers generate revenue?
VARs earn through product margins, implementation fees, managed services contracts, and long-term support agreements.
How can businesses find trusted value added resellers?
Businesses can search verified VAR listings categorized by industry specialization, vendor partnerships, and technical certifications through platforms like DiscoverMSPs.