Every CDP record. Fully enriched.
Customer data platform data is a technographic database of companies using software that collects, unifies and activates customer data across websites, apps, ecommerce stores, CRM systems, marketing tools, analytics platforms and customer engagement channels. The dataset helps B2B teams identify organisations using CDP platforms such as Segment CDP, mParticle, Tealium, Bloomreach CDP and related customer data platforms.
Unlike a generic marketing contact list, customer data platform data gives your team platform-level context. It helps you understand which companies already invest in first-party data, customer identity, event tracking, profile unification, audience segmentation, real-time activation, consent management, marketing automation and personalisation infrastructure. Segment CDP, mParticle, Tealium and Bloomreach CDP support different customer data needs across data collection, identity resolution, audience activation and personalisation, making this data useful for martech vendors, SaaS companies, data consulting firms, ecommerce technology providers, marketing agencies, CDP implementation partners, analytics providers and B2B teams targeting data-driven marketing organisations.

