01
Resell and deploy
The VAR sells a vendor's firewall, endpoint or identity product and does the installation, configuration and migration. The work often ends at go-live, with renewals handled later.
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Cybersecurity VARs: Verified Value-Added Reseller Data
DiscoverMSPs tracks value-added resellers (VARs) that specialize in reselling and deploying cybersecurity products, layering deployment, integration and managed monitoring on top of vendor technology. Filter our verified data by vendor partnerships, company size and location.
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THE BASICS
What is a cybersecurity VAR?
A cybersecurity VAR (value-added reseller) resells security vendor technology, such as firewalls, endpoint protection or identity platforms, while adding value through deployment, integration, configuration and often ongoing managed monitoring. Cybersecurity resellers help vendors reach customers faster, deploy and migrate security solutions correctly, and manage and monitor deployed solutions after go-live, functioning as the practical delivery layer between security vendors and end customers.
Consolidation is active in this space; in September 2025, US-based IT and cybersecurity firm Solutions II acquired Vertical VAR to expand its Southeast US footprint and vertically specialized cybersecurity capabilities.
OVERVIEW
Choosing a cybersecurity VAR
Cybersecurity VARs vary widely by which vendors they’re certified to resell, and whether they offer ongoing managed services or a one-time deployment and walk away. Confirm both before signing.
- Current certifications with the specific vendors you need
- Deployment references at a comparable scale
- Clear scope: one-time deployment vs. ongoing managed monitoring
- Transparent licensing and renewal terms
- Expired or unclear vendor certifications
- No post-deployment support plan
- Vague scope-of-work with no defined deliverables
- No references from comparable deployments
SERVICES
Services offered by cybersecurity VARs
- Security product resale across firewall, endpoint and identity vendors
- Deployment and implementation services for purchased technology
- Integration with existing security stack and infrastructure
- Managed monitoring of deployed security solutions
- Vendor certification and specialization in specific security platforms
- Migration services between security vendors or platforms
- Licensing and procurement management
- Post-sale support and renewal management
WHO SHOULD USE THIS
Who should use this cybersecurity VAR data
- Organizations needing help deploying a purchased security platform correctly
- Security vendors targeting cybersecurity VARs for channel partner recruitment
- Businesses migrating between security vendors and needing implementation support
- Procurement teams comparing VARs on vendor certifications and managed-service scope
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DELIVERY MODELS
How do cybersecurity VARs add value?
Most cybersecurity VARs work in one or more of four ways, and the model decides which partner a security vendor should approach.
02
Bundle
The VAR packages several security products, or adds security to a hardware or software sale, so the customer buys one solution from one partner.
03
Resell plus managed monitoring
The VAR keeps watching the deployed tools after go-live under a service contract. This is where the VAR and MSSP models meet.
04
Assess and advise
The VAR runs security assessments, maps the gaps and recommends products, then resells and deploys what the customer picks.
NIST CSF
How cybersecurity VAR services map to the NIST Cybersecurity Framework
NIST's Cybersecurity Framework 2.0 groups security outcomes into six functions, and most VARs work in a few of them, not all six.
| CSF function | What it covers | Typical cybersecurity VAR work |
|---|---|---|
| Govern | Strategy, policy and roles for managing cyber risk | Advisory work and compliance tool projects |
| Identify | Knowing the assets and the risks to them | Security assessments and asset discovery tools |
| Protect | Safeguards such as access control and data security | Firewall, endpoint, identity and email security deployments |
| Detect | Finding attacks and unusual activity | SIEM and MDR deployments, managed monitoring |
| Respond | Acting on a detected incident | Incident response services, often with partners |
| Recover | Restoring systems and operations | Backup and recovery products and their setup |
RECORD FIELDS
What does a cybersecurity VAR record include?
Each record pairs company facts with the security focus and the contacts a vendor needs for partner recruitment.
- Company name, HQ and country, headcount and revenue band, and industry.
- Solution focus where evidenced: security software, endpoint protection, cloud security, network security, MDR and compliance tools.
- Vendor partnerships and certifications where evidenced, so you can find resellers of a similar or complementary product.
- Value-added services offered, such as implementation, integration, migration, training, support and managed services.
- Named contact roles, such as owners, sales leaders, technical leads and alliance managers, with direct email and phone, and the date each record was last verified.
- For security firms that run services rather than resell products, see the MSSP database.
SOURCES
Sources cited on this page
- Cybersecurity Framework (NIST)
FAQS
Cybersecurity VARs: Verified Value-Added Reseller Data: FAQs
Straight answers about how the data is built, checked and delivered.
A cybersecurity VAR resells and deploys third-party security vendor technology, sometimes with ongoing managed monitoring. An MSSP operates and monitors security infrastructure on an ongoing basis, sometimes across multiple vendor technologies rather than reselling one.
Some do, effectively blending VAR and MSSP models; others provide one-time deployment only. Confirm scope directly before signing.
Ask for current, verifiable certification documentation directly from the VAR, and cross-check against the vendor’s own published partner directory where available.
Most buy through a security distributor or directly from the vendor under a partner program. The program sets their margins, deal registration rules and the certifications their staff must hold.
Every record combines human research with AI-assisted verification and is refreshed on a 45-day cycle, targeting 95% accuracy across company and contact-level data.
QUESTIONS THAT BRING BUYERS TO THIS PAGE, ANSWERED PLAINLY
Most start with resellers that already sell a similar or complementary product, since those partners know the buyers and the deployment work. The vendor then offers a partner program with margins, training, certification and deal registration, and contacts the reseller's owner, sales leader and technical lead. A VAR list filtered by solution focus and country makes that first outreach shorter.
A security distributor buys from security vendors and supplies resellers, adding credit, logistics and pre-sales support. A cybersecurity VAR sells to the end customer and adds deployment, integration and support. Many vendors use both: distributors to reach resellers at scale, and VARs to reach buyers.
You can ask for owners and executives, sales and channel leaders, technical leads and alliance or partner managers. The right role depends on the goal: alliance managers for partner programs, technical leads for product evaluations and sales leaders for co-selling. Each contact comes with the date it was last verified.
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